The impact that coronavirus has had on all of us cannot be underestimated. The effects the pandemic has had will continue to pose problems for a number of years, and this will be a particular problem for businesses and companies. You probably have, like me, heard about a number of companies that are facing problems and a lot of them haven’t even been able to survive. This is very unfortunate, and if you are in charge of running summer camps then you’ll know all about these problems. You won’t have been able to get any of your customers in and all of your camps so far this summer will have been canceled. The best thing you can do is make sure that you’re prepared as best you can be for when you can reopen. How do you do that? Here’s a guide to reopening camps after coronavirus.
Pay attention to your social media
You’ll already know that social media is one of the best ways to attract new clients and customers. The sheer number of people that you can reach is incredible, and with the right tactics, you can do a great deal for your camp. In times like this, however, social media becomes even more important. It’s really difficult to get out and physically advertise at the moment- not a lot of people are out and about in public places and even when they are, it tends to just be for essentials. You need to, therefore, make sure that you have a great presence online, and camp social media is the best way to do that. Have a think about the age of the camp members you have what social media are the most likely to use? If they’re too young for social media, think about what their parents will use and set about advertising to them. Additionally, you can find out what other camp sites are doing online too. Get started by clicking on this camp site directory.
Hire a marketing team
Of course, all of this can be a little daunting. The chances are you have a lot on your plate already with everything that’s going on and the last thing you want to do is teach yourself how to reach customers online. Luckily you don’t have to do it all on your own. There are a wide variety of companies out there who specialize in helping companies like yours with your marketing. In the future it’s going to be the internet where you’ll have to attract all your new customers and camp members, so why not set about getting a good plan in place now? These companies will know exactly how to help you with your online presence and they will help you set out a plan. It will, obviously, require a bit of money but it should be worth it when you get more camp members.
Keep in contact with existing members
It’s not all about new members- don’t forget your existing ones! Keep in contact with them to make sure they don’t forget about you or choose another camp. Some simple messages keeping them up to date every so often will go a long way to keeping them on your side.