Worldwide tablet sales are increasing. Especially, Android growth is as a giant growth. In the last couple of years, Android smartphones have cut into iPhone sales around the world.
Worldwide tablet sales grew 68 percent in 2013. Specifically, while the global tablet market Android reached the #1 position in tablet operating system with 62 percent of the market share, according to Gartner.
In 2012 to 2013, Android sales have been rising from 53.3 million units to 121 million units in global sales. Apple is the second place, while sales of iOS tablets grew in the fourth quarter of 2013. In 2012 to 2013, iOS’s share has declined to 32 percent of the market share.
According to a recent report from Canalys, Windows Phone made it the fastest growing platform, Windows Phone’s 69% year over year increase in Q4 2013. Recently, Microsoft has kicked off new Windows Phone hardware partners, including LG and Lenovo. Why is this announcement? The company makes a big move to global and will increase competition.
From the view of vendors, Apple’s strong fourth quarter helped it to maintain the top position in the market in 2013. However, from a single manufacturer has proven his mettle, Apple remains at the top.
Plus the following chart was created by Statista, breaks down Gartner’s findings. The illustration is comparing global tablet sales between 2012 and 2013.